Understanding of a company’s strategy isn’t evenly distributed throughout the business:
- CEO – 100%
- Executives – 70%
- Middle managers – 30%
- Frontline workers – 5%
Process execution and customer relations also aren’t evenly distributed:
- Frontline workers – 100%
- Middle managers – 70%
- Executives – 30%
- CEO – 5%
Some make strategic decisions without fully knowing how to implement them.
Others implement strategic decisions without fully understanding why they were made.
Your efforts to spread this knowledge more evenly will pay off.
Svyatoslav Biryulin
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