blogs - Svyatoslav Biryulin

I’ve run 200+ strategy sessions. The companies that succeeded all made the same mistake first.

Imagine this: An epidemic is expected to hit your city. You’re offered two rescue programs: – Program A: 200 people will be saved– Program B: 400 people will die Which…

Notes of a Contrarian Strategist. Episode 40

Most Traditional Business Metrics Tell Only Part of the Story How do you measure the success of your business? The most common metrics are: 1. Profit 2. Revenue 3. Stock…

🧠 Stop Fixing Processes That Don’t Belong in Your Future

A founder once told me: “We need a strategy… but we’re not ready for it yet.” “Why not?” I asked. “Because even our basic processes — like order intake —…

Not Knowing This Value Equation Almost Cost Me Everything as a CEO

A vacuum cleaner, value exchange, and business profit Many come to business, dreaming of gaining a lot. But they should be dreaming of giving a lot. I didn’t know that…

We Threw Out Our Bold Vision — and Only Then Did Growth Begin

The 8 habits that set deep strategic thinkers apart. Part 1: System thinking The antithesis of strategic thinking isn’t mindlessness – it’s self-obsession. But self-obsession has always been part of…

Notes of a Contrarian Strategist. Episode 39

When the CEO Ignores Strategy, So Does Everyone Else We’d be shocked to hear a writer say they’re too busy to write or an artist too busy to paint. But…

Four Questions to Boost Your Innovation

An Old Theory Powering Bold New Solutions Here’s the third article in my innovation series for free and paid subscribers. Read the first two parts here and here. Would you…

Space Rockets, Mushrooms, and Button Factories

Choose the Right Business Growth Model What we kill makes us stronger. How fast a company can develop depends not just on its innovative ideas but on how much chaos…

The Sweet Spot of Fulfillment

How to Be Happy and Successful in Your Work True success requires three key components. If your day ends and you haven’t seen a ‘chase your dreams, work hard’ quote,…