Strategy, AI agents, and water taps
Not every low-hanging fruit is a golden apple Your team offers you two strategic alternatives. The first option is to enter an old, ‘red,’ consolidated market. Few players fight to…
Risk-free life strategy
Strategy always comes with risk – but not this one Nobody can take away from you what’s inside you. Imagine that your life strategy is to become rich and famous.…
Strategy in Three Minutes. Episode 27
1. Strategy and Value Exchange: Young founders know tech. Successful founders know people. When a group of economists studied millions of American companies founded between 2007 and 2014, they discovered…
Want to create a new market? Focus on what others overlook
Don’t look where the light is. Look where the keys are Traditional marketing can teach you how to sell more. It knows how to reach not only your non-customers but…
The world’s longest war was also bloodless
No one was killed or even injured. The war lasted 335 years without a single shot being fired. It was the war between the Netherlands and the Isles of Scilly, located off the…
What is NOT a strategy?
Don’t waste your time on the secondary, focus on the essential “Profit for a company is like oxygen for a person. If you don’t have enough of it, you’re out…
Life’s Strategic Goal: What We Give Up Defines What We Get
Last Friday, we started a conversation about strategic life goals. Happiness as a strategic goal? Sounds like surrender before the battle—when in reality, it’s harder than winning an Oscar. I’ve…
Strategy in Three Minutes. Episode 26
At the end of the article, you’ll find a link to my free mini-book The Plague of Strategic Goals. Enjoy your reading! 1. Strategy and Value Exchange: You don’t need…
Bulls, AI, and Strategic Myopia
Focus on What Matters The bull was breathing heavily. The wounds on his hide, left by the picadors’ lances, burned with pain. The man in front of him slowly pulled…