You Will Change. Your Strategy Should Too: The End of History Illusion
5 Strategic Thinking Biases I Suffered From as a CEO — and How I Help Others Avoid Them. Part 4 We know the world is changing. But we forget we’re…
Walmart, Fake Smiles, and Woodshed: the Subject-Object Strategic Fallacy
5 Strategy Mistakes I Made as a CEO — and How I Help Others Avoid Them. Part 3 Many CEOs I’ve worked with said “my strategy” or “our plans,” but…
Strategy as a Leap Three Steps Ahead
5 Strategy Mistakes I Made as a CEO — and How I Help Others Avoid Them. Part 2 Your product is better than the competition? Then you’ve probably already lost.…
The Market You Think You’re in Probably Doesn’t Exist
5 Market Strategy Mistakes I Made as a CEO — and How I Help Others Avoid Them. Part 1 As we continue this series on strategic thinking, your thoughtful responses…
Notes of a Contrarian Strategist. Episode 41
The Deceptive Trap of Experience Experience makes us wiser. But it can also make us stiffer and dumber. CXO Advisory Group analyzed 6,584 forecasts from 68 experts on the US…
Good CEOs See the Distant Future. Great Ones Master the Near Term
Two ideas and one simple tool for razor-sharp future thinking+ CEOs burn tons of energy trying to predict the future — when what really matters is often right under their…
I’ve run 200+ strategy sessions. The companies that succeeded all made the same mistake first.
Imagine this: An epidemic is expected to hit your city. You’re offered two rescue programs: – Program A: 200 people will be saved– Program B: 400 people will die Which…
Notes of a Contrarian Strategist. Episode 40
Most Traditional Business Metrics Tell Only Part of the Story How do you measure the success of your business? The most common metrics are: 1. Profit 2. Revenue 3. Stock…
🧠 Stop Fixing Processes That Don’t Belong in Your Future
A founder once told me: “We need a strategy… but we’re not ready for it yet.” “Why not?” I asked. “Because even our basic processes — like order intake —…